AOL Ad Chief: Unified Programmatic Platform Launching Soon

AOL Ad Chief: Unified Programmatic Platform Launching Soon

Beet.TV

As more ad targeting and buying platforms come online, planners and buyers are having to use a growing number of software suites to place messages.

Last year, AOL announced its bid to simplify the landscape – and its own offering – by combining its programmatic platforms under the “One” banner.

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