Dstillery VP: mobile is a ‘programmatic-first’ platform

Dstillery VP: mobile is a ‘programmatic-first’ platform

Street Fight

In many ways, mobile has always been a programmatic-first platform, says  Lauren Moores, vice president of analytics at Dstillery.  Street Fight recently caught up with Moores to talk about location data fraud, the role of location in programmatic, potential impact of Apple Pay and emerging attribution models.

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